BSA Bantam Launch Event
A launch experience for an iconic motorcycle at London’s Bike Shed. Built around the Bantam’s heritage, the concept explored decades of visual history before introducing the 2025 model.
The project spanned concept, invitations, event and venue styling, printed materials, and social assets. Archival imagery, illustration and layered graphics traced the bike’s evolution, setting up the reveal of the new model against old-school illustrated backdrops.
Designed to link with the earlier Scrambler launch, the event brought journalists and influencers together for a ride-out – celebrating the Bantam’s past and its future.
